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IMPORTANCE OF TWITTER



Twitter is another major social media platform for businesses to use as an advertising and marketing tool for their business. Along side Facebook, Snap Chat and Instagram, Twitter is a popular platform for business marketing. Twitter has created their own solutions for businesses to achieve their goals in regards to social media marketing and advertising. 'Advertise on Twitter' can help for businesses to reach potential customers by helping them to get their business across to people not yet following you by promotion of tweets. Twitter helps businesses to gain more follower by growing businesses community of high quality followers and drive word of mouth by promotion of businesses account. 'Advertise on Twitter' also helps to measure results in real time, this meaning businesses are able to track their growth and stability of followers and see how they engage with each tweet businesses makes.

Twitter demonstrates the importance of social media marketing by the way that it helps businesses to gain results on social media. Twitter allows businesses to get their Twitter account and tweets across to followers that have never heard of your business. 'Advertise on Twitter' allows for businesses to choose their own target audience therefore reaching the right audience by targeting based on interest, geography, gender, device and more. I believe Twitter is an amazing tool for businesses to use as helps to generate new leads, great way to communicate to the world, helps for businesses to present themselves, provides businesses with trends within their own work and field as well as being a great form of feedback and customer service to their following.

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